Together, Advancing Tinnitus Understanding

The American Tinnitus Association, Texas Roadhouse and its affiliate Bubba’s 33 are thrilled to join forces for the fourth consecutive year in celebration of Tinnitus Awareness Day on February 3. Kicking off Tinnitus Awareness Week, this day is an opportunity to spark conversations* about tinnitus—how it uniquely impacts individuals, ways it can be managed, and, most importantly, how it can be prevented.

February 3 also serves as a major fundraising milestone, proudly sponsored by Texas Roadhouse and Bubba’s 33, in support of ATA—the nation’s only nonprofit dedicated to empowering the tinnitus community by providing meaningful support, evidence-based information, and funding for groundbreaking research to advance more effective treatments and possible cures. Nationwide, the restaurant group is giving 100% of the day’s profits from Dine-In and To-Go orders to ATA.

The day highlights the power of community and honors the enduring legacy of Kent Taylor, founder of Texas Roadhouse, who struggled with severe tinnitus.

Please join us on February 3, for great food and a great cause! If you can’t dine in or order takeout, please consider purchasing a gift card, and 10% of your sale will be donated to ATA. For Texas Roadhouse gift cards, see https://www.texasroadhouse.com/gift-cards; for Bubba’s 33 gift cards, see https://www.bubbas33.com/gift-cards. Gift cards benefiting ATA are available for purchase now through March 31, 2025.

*If you or a loved one need support/information on managing tinnitus, ATA is here for you! Email us at tinnitus@ata.org, or call 800-634-8978, ext. 1, 3 or 7. Starting a conversation about tinnitus is the beginning of meaningful change.