Every Meal Matters on February 2nd–Join us at Texas Roadhouse & Bubba's 33

This isn’t just dinner—it’s a movement. For the fifth consecutive year, the American Tinnitus Association, Texas Roadhouse, and Bubba’s 33 are kicking off Tinnitus Awareness Week with legendary food that drives real change. 

On Monday, February 2, nationwide, 100% of the day’s profits from every meal go to ATA, the only U.S. charity dedicated exclusively to providing critical support and evidence-based information today while funding innovative research for better treatments and cures tomorrow.

Want to amplify your impact? Purchase a gift card now through March 31 (10% donated instantly), then use it on February 2 for Dine-In or To-Go orders to maximize what you give back. Please note that the custom American Tinnitus Association (ATA) card design must be selected to be included in promotion. Texas Roadhouse | Bubba's 33

Your participation—however you show up—makes a difference. For those with reactive tinnitus or sound sensitivity, ordering takeout and hosting a home gathering is a powerful way to participate while respecting your needs. Whether you dine in, take out, or purchase gift cards, you’re helping others today and funding the research that brings us closer to a quieter future. In the last four years, supporters like you who joined this event helped ATA fund more than $1.1 million in critical tinnitus research!

So, please join us February 2 to honor every person affected by tinnitus, including Kent Taylor, Texas Roadhouse founder, whose personal struggle with severe tinnitus inspired this powerful partnership. Your story matters. Your struggle matters. Together, we’re changing lives, one day at a time.

If you or a loved one need support or information on managing tinnitus, ATA is here for you! Email us at tinnitus@ata.org. Starting a conversation is the beginning of meaningful change.